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Yorkshire retailer marks fifth anniversary with store rollout in ‘strong’ property market

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A fast-growing Yorkshire bathroom and tile retailer marked its fifth anniversary with the launch of its 17th showroom — the latest in a string of its ongoing store rollout programme.

Founded on Royds Lane in Leeds on Boxing Day 2012, Easy Bathrooms has since launched stores across Yorkshire, the Midlands and the North West, with its most recent opening in Rotherham on 27th December 2017.

The showroom will employ four people, following an investment of £100,000.

Over the past five years, the retailer has expanded rapidly and now employs 100 people, with eight more shops planned for the South of England in 2018.

The growing network of stores is being propelled by a strong property market and the firm’s focus on high quality products and customer service.

“Our clients tell us that the demand for properties is there,” said Neil Bell, Easy Bathrooms’ head of retail. “The housing market is robust, and the value of orders is on the rise. People want aspirational homes, so housing developers are increasing the specifications of their properties. We have the high quality products available, and that’s why they’re coming to us with their requirements.

“A lot of people are also going down the self-build or renovation route, and this is mirrored by the fact that our tradespeople can be booked up for weeks in advance. We think this market strength will continue into 2018.”

Easy Bathrooms’ showrooms are open seven days a week and also welcome trade buyers, with incentives offered to business account holders.

“We encourage our clients to visit us in-store to create a 3D plan of their bathroom with our design experts. This means that they can choose their own layouts and visualise how their project could look,” said Neil Bell, Easy Bathrooms’ head of retail.

“It’s this level of service, alongside benefits such as on-trend products, next day delivery and competitive prices that impress clients and see us building excellent relationships with them.”

Earlier this year, the firm launched a 12,000 sq ft flagship showroom and 110,000 sq ft warehouse in Birstall, Leeds, to aid the company’s ongoing expansion plans.

January 12, 2018 |

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