Leeds-based Axiologik bolsters leadership team with hat-trick of hires

Sarah Bright, Head of People

Leeds-headquartered digital transformation specialist Axiologik has made a trio of senior hires as the business pursues further growth.

Finance director Ross MacGregor is the first addition to the leadership team. While new to the tech sector, he joins Axiologik with almost a decade of experience in CFO and FD roles within fast-growth businesses across Yorkshire. A Yorkshire Finance Leaders award winner, his background spans supply chain, retail, construction, and manufacturing industries, to name a few, with his most recent role being to support an ambitious start-up in Australia.

Newly-appointed head of people Sarah Bright is another critical hire, as Axiologik’s total headcount now tops 110 colleagues nationwide. Sarah’s impressive CV spans almost 25 years in a variety of HR roles — including a 13 year stretch at renowned brand, Hallmark. More familiar with the tech sector in recent years, this piqued her interest when this fresh position became available at Axiologik.

Commercial director Rob Smith completes the line-up. A Yorkshireman who has lived in London for 30 years, his background spans a range of senior positions. His maths degree took him into technical roles, first into a systems developer role for Kodak, and later to European Engineering Director for Sila Communications — a Reuters’ company. Since then, his career has seen him become increasingly commercial, including MD of the pioneering agile consultancy IndigoBlue, which he led from inception through growth and subsequent sale. He has remained immersed in the strategic technology space, and has now returned to work alongside familiar and highly-respected faces at Axiologik.

Commenting on joining the team, Rob said: “Axiologik’s reputation for delivering significant transformational change projects, is now well established — particularly in the North. As our capabilities continue to improve with growth in the team, this is the perfect time to position the business as a strategic change enabler, nationally, whether we’re helping a private or public sector client create impact, build resilience, or drive value.”

Sarah added: “This is a fantastic time to join our business. Axiologik has quickly earned its stripes as a disruptive founder-led brand that is really starting to be recognised across a range of industries. With an ambitious growth trajectory — and passionate about the employee experience — the board has empowered me to quickly evaluate our people strategies, ask questions, gain insights, identify opportunities, and lead on the delivery of our future plan — a fulfilling challenge where I know I can add value to colleagues and associates.”

Ben Davison Axiolgik’s Director concluded: “Welcoming Ross, Sarah and Rob to the team, is a signal of the calibre of people within our business and continued growth. We are being increasingly invited to partner with some of the country’s most well-known organisations as they embark upon mission critical projects, and with such an exciting growth trajectory, the strength in our leadership team is key.”

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